福州万象城综合体项目包括80,000平方米的购物中心和42,000平方米，32层的办公塔楼。联昆受邀创造一个可以随着零售业竞争的变化而在未来几年能够轻松更新的新型购物环境。

The Fuzhou MixC is a mixed-use project consisting of 80,000 square meters of podium retail and a 42,000 square meters/32 stories office tower. LINK was brought in to build a retail environment that can be easily refreshed in coming years as retail competition changes.

沿基地邻近的主要城市道路工业路有一条河道，除街角十字路口仅设有一条人行天桥允许顾客穿过河道进入基地，这种基地条件相当程度的限制了行人和车辆从主要城市道路进入场地。因此，联昆致力于创造吸引人的和能够引导游客进入项目的城市设计元素，例如沿运河的公园式人行道，该通道将两个位于主要街道十字路口的大型广场连接起来。

The site presented a physical challenge – a canal running along the major city road in front of the project, with a footbridge allowing pedestrians to cross into the site. The canal restricts pedestrian and vehicles access to the site.   LINK focused on creating urban design elements that attract and guide visitors to the project, such as a park-like pedestrian walkway along the canal that connects two large scale plazas at the corners of the site along the major street intersections.

零售业是更新速度最快的行业之一，为了使福州万象城保持与时俱进的竞争力，联昆挑战通过几个关键因素来设计灵活的零售空间-- 其中包括设计多层以及连续的店铺外立面，使大铺租户拥有相对独立完整的店铺形象，可以更好的展示品牌；在主要街道交叉路口建造极具昭示性和引入性的入口广场；创建“类百货”零售专区，利用这些创新零售空间多演绎空间的灵活变换；以及一个将自然元素融入屋顶餐饮和娱乐活动的屋顶花园。

LINK was challenged to design flexible retail spaces to keep the mall relevant over time. This is accomplished through several key factors –   designing multi-story and continuous exterior storefront expression for tenants to increase and express brand identity; Creating inviting entry plaza for the mall at major street intersections; The creation of retail specialty zones that form thematic retail areas at the ends of mall concourse.; A roof garden that incorporates natural elements to rooftop dining and entertainment activities.

沿着建筑立面的交通/服务核向内退缩，为大牌零售品牌创造出双层通高的店面规格。在购物中心面向主街角的低层体块内退，在购物中心主要入口创建有盖顶具有极强昭示性的入口广场。 购物中心的室内设计与传统的商场设计有别，规划方案从百货商店和传统市场中汲取灵感，在通廊的尽端创建主题零售专区。这些双层高度且可以灵活变换的内部空间更加适合社交和娱乐活动，为顾客提供各种建筑尺度和独特的空间体验，供他们探索和享受。

Along the exterior, luxury retail frontages is framed by setback service elevators and exiting stairs. The podium massing is designed with deep-set corners at lower levels to create covered and inviting entry plazas to the mall at major street intersections. The interior of the mall breaks away from the conventional shopping mall design and instead draws inspiration from department store and public markets, creating themed retail specialty zones anchored at the ends of the concourse. These social and entertainment specialty zones have double height and flexible interior spaces that provide a range of architectural scales and unique spatial experience for customers to explore and enjoy.

项目沿主要城市街道（工业路）设计了绿意盎然的屋顶花园，望向工业路对侧的历史悠久的西禅寺公园。屋顶花园以主题餐厅为中心，为餐饮和娱乐活动营造城市绿洲。在花园中，购物中心的天窗使自然光可以进入商场中庭。

A lush roof garden was installed along the major city road (Gongye Road) to echo the historical, local Xichan Temple Park. The roof garden is anchored with restaurants intended to create an urban oasis for dining and entertainment activities. Within the garden, mall skylights introduce natural light into the interior concourse.

T福州万象城的办公楼是为了适合现代工作方式而设计的。办公楼主体坐落于商业裙房之上，仅由办公大堂接触地面，这种布置方式使商业裙房的零售区域更加连贯，商业价值最大化。办公大堂采用等同酒店大堂的设计标准，充分展示入驻集团的品牌形象，并为办公室用户提供豪华的公共设施。塔楼幕墙盖板嵌入了LED灯饰，突出塔楼竖向的建筑形象。

The Fuzhou MixC office tower is designed to fit the modern work style. The tower sits on top of the retail podium, with only the grand lobby touching down to the ground.   This feature allows the podium to have a more uninterrupted retail area. The lobby is designed to hospitality standards, showcasing the company’s brand identity and offering luxury amenities to office users. The curtainwall mullions and tower parapets are embedded with LED, highlighting the verticality of the design language.

客户：华润置地

办公：42,000平方米

购物中心： 80,000平方米

建筑类型：办公，购物中心

来自（SEE MORE）   LINK Design Group